The Brief
Royal Mail would like a change of approach and style compared to previous reports. The chapters should be consistently structured and the report must be presented in a clear and informative manner.
Produced while working at Open Agency.
Royal Mail would like a change of approach and style compared to previous reports. The chapters should be consistently structured and the report must be presented in a clear and informative manner.
Produced while working at Open Agency.
Concept
The key to this report is its ability to communicate clearly and effectively through the use of key facts and infographics. The phrase ‘my name is’ was used throughout to indicate members of Royal Mail taking responsibility for different aspects of the business and to give a personal touch.
I was lead designer on this project, so was involved in the entirety of the design process, including: designing the iconography, typographical and pictorial layout and
even copywriting.
The key to this report is its ability to communicate clearly and effectively through the use of key facts and infographics. The phrase ‘my name is’ was used throughout to indicate members of Royal Mail taking responsibility for different aspects of the business and to give a personal touch.
I was lead designer on this project, so was involved in the entirety of the design process, including: designing the iconography, typographical and pictorial layout and
even copywriting.